What is Webflow? [For startups and SMEs]

Why Webflow websites for SMEs and startups?

As an entrepreneur, you've probably asked yourself how you can use money and time more efficiently. But when it comes to handmade and high-quality web design, it seems that there is hardly any money to save here. Or is this possible after all?

With the graphical low-code tool Webflow, we at Bloq Labs develop your website up to 3 times faster than with conventional technologies. With Webflow, SMEs and startups save important resources. Our customers can invest the time and money gained in this way in the essential parts of their website, such as photography, illustrations or professional texts.

What is Webflow?

Webflow combines all the useful features you need for successful web development in 2024:

• CMS or content management system
• Visual editor
• Independent website programming

It combines the best of these three components by using an online editor to visually assemble all elements of a website according to customer requirements and automatically generate the code that would be required to program the homepage. This has made Webflow the most powerful and versatile web design software on the market today.

With this tool, we can bring your most demanding wishes to life. Websites created with Webflow leave nothing to be desired in terms of individuality. Whether it's a minimalistic website or a fully animated web portal — there are no limits with Webflow.

A small leap into history

Webflow is a US company. It was founded in 2013 and is already popular with millions of entrepreneurs around the world. Even compared to the market giant WordPress, Webflow is rapidly gaining momentum and is increasingly known in German-speaking countries.

But what makes Webflow so popular?

Webflow — Broken Down into Individual Parts

All in all, Webflow combines the advantages of a modular system with the flexibility of a real web programmer. With this unique software, we can develop tailor-made websites for our customers very quickly, which can otherwise only be created by “hand programming.” Webflow significantly reduces development complexity and associated costs for our customers, so you can get a custom website at a comparatively more affordable price.

However, don't treat Webflow as a simple website builder system. This tool is to be understood more as a simplification of the usual web programming languages HTML5, CSS3 and JS. The full power of Webflow therefore only develops with in-depth knowledge of classic web development and programming. With Webflow, building a website is basically the same as doing the work of one or more programmers, except that you can do everything with a few clicks instead of manually entering code.

Benefits of Webflow websites — what do you get?

Webflow CMS, the CMS for startups & SMEs!

With Webflow, you say goodbye to complicated and slow CMS such as Wordpress or Typo3. With Webflow CMS, you can add and edit texts, images and individual elements directly on your live website.

• Texts can be adapted directly on the website using a graphical editor.
• Images can be replaced directly by clicking on the website.

If required, we create tailor-made dynamic elements for our customers according to their wishes. Would you like to regularly adjust your team or job advertisements yourself? No problem with Webflow.

Our customers use Webflow CMS for:

• Blogs and publications
• Career portals and digital recruiting
• Member portals
• eCommerce
• Selling digital goods such as courses or tickets
• Weekly Updates for Restaurant (Weekly Menu)
• Pop ups
• Dynamic landing pages

The Webflow CMS is a great solution for SME websites where the content is constantly changing. Website maintenance can be done in-house without major IT knowledge, without having to contact a web designer or developer every time.

Here is a complete guide to the Webflow Editor for customers [English]

Individual Design and Limitless Creativity

Since your website is often the first point of contact with your company, the main task of your website is to convince the visitor and inspire them to make the first contact or purchase of a service/product. Here, Webflow is second to none: Tailored and handmade web layouts are created in a fraction of the time. These results in individual design options and there are no limits to the creativity of the web designer.

Since more than half of all websites on the web are developed with website builder kits or templates, Webflow guarantees a page with true individuality and makes your business stand out from the crowd — we guarantee that!

Optimized for search engines

One of the key benefits of Webflow is search engine optimization (SEO). Even when creating the software, care was taken to ensure that the websites implemented with this tool are search engine optimized.

The code created with Webflow is clean and machine-friendly and, unlike handmade code, is error-free. Google & Co. love “Clean Code.” Accordingly, our customers achieve top results very quickly with relevant Google search queries with our Webflow websites.

Compatible with mobile devices

With Webflow, a web designer can build a mobile-friendly website much faster. In addition, development with this specialized software eliminates potential errors that often occur during manual programming.

Your website design is adapted to all common devices such as desktops, laptops, smartphones and tablets. Regardless of the device manufacturer and operating system, your website will work impressively and flawlessly.

(Worldwide) Fast loading times

Because Webflow hosting is on the fastest servers (Amazon CDN ) in the world, optimal loading times for your website are always achieved. The website code generated automatically by Webflow is compact and error-free, significantly reducing page load time and page breaks.

The Amazon Content Delivery Network (CDN) ensures that your website is accessed from the geographically closest node to where the visitor is located. These results in faster load times. In addition, a maximum availability of 100% is achieved regardless of the number of visitors.

Secure hosting — increased reliability

The AWS (Amazon Web Services) servers used by Webflow are not only among the fastest, but also the most reliable in the world. This protects your website from downtime or malicious hacking.

The closed Webflow system also excludes access from outside. This is a decisive advantage over other common CMS systems, which require extended (expensive) protection.

The built-in SSL certificate is automatically installed and ensures that the site visitor complies with all security standards. However, if you don't want to use Webflow in the future, you can simply export the web page and run it on another server.

We are proud to be a Webflow agency!

As a web agency that specializes in developing individual websites, we work exclusively with Webflow. As a result, we can implement complex projects in a fraction of the time and pass on this cost advantage to our customers.

When working with us, you'll quickly appreciate the benefits of Webflow. Have we piqued your interest? Let's get started together on the World Wide Web.

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